Definitions

1. verb

to remove the brand name or trademark from a product, especially to sell it as a generic or store brand

“The company decided to unbrand the products to increase sales.”

2. noun

the act of removing the brand name or trademark from a product

“The process of unbranding the products took several months to complete.”

3. verb

to remove the brand name or trademark from a trademarked term, especially in a way that is considered dishonest or misleading

“The company was accused of unbranding a popular brand name to deceive customers.”

4. verb

to remove the brand name or trademark from a product, especially to make it appear as if it is a generic or store brand

“The store decided to unbrand the products to make them appear as generic store brands.”