stigma
/ˈstɪɡmə/Definitions
1. noun
A mark of shame or discredit; a social or cultural mark of discredit or disgrace.
“The athlete’s positive drug test created a stigma for her sports team.”
2. noun
A mark or sign, especially one that is used to indicate a person’s or thing’s identity or condition.
“The stigma on the flower helped attract pollinators.”
3. verb
To brand or treat someone or something with a stigma.
“The scandal stigmatized the company’s reputation.”