showmanism

/ˈʃoʊmənɪzəm/

Definitions

1. noun

The art or practice of presenting or promoting something in a flamboyant or sensational manner, often to attract attention or create a public spectacle.

“The politician’s showmanism was evident in his over-the-top campaign rallies.”

Synonyms

  • histrionics
  • spectacularism

Antonyms

  • reserve
  • subtlety