perpetuate
/ˌpɛr.pəˈtu.ɪt/Definitions
1. verb
to continue or extend the existence or influence of something
“The government is trying to perpetuate a sense of national pride.”
2. verb
to make (an idea, institution, or behavior) continue or be accepted
“The new law aims to perpetuate equal rights for all citizens.”
3. noun
the act of causing something to continue or be repeated
“The perpetuation of poverty in the region is a major concern.”