midlandize

/mɪdlændaɪz/

Definitions

1. verb

to adapt or modify something, especially a product, to suit the tastes or needs of people living in the middle or inland regions of a country

“The company midlandized their products to appeal to the local market.”

2. verb

to make something more suitable or appealing to the people of a particular region

“The chef tried to midlandize her recipes to fit the local palate.”

3. noun

a product or service that has been adapted or modified for the middle or inland regions of a country

“The company’s midlandized product was a huge success in the local market.”

Synonyms

  • localize
  • regionalize

Antonyms

  • globalize
  • standardize