microcopy

/ˌmaɪkrəʊˈkɒpi/

Definitions

1. noun

The study of the smallest details of a product, system, or process, in order to identify and eliminate usability problems.

“The company’s design team conducted a thorough microcopy analysis to improve the user experience of their website.”

2. noun

Small, often overlooked details or nuances in writing, design, or communication.

“The writer made sure to pay attention to the microcopy in her article, using precise language to convey her point.”

Synonyms

  • detail
  • nuance

Antonyms

  • macrocopy
  • oversight