Definitions

1. noun

A business model or online marketing strategy in which a large number of products are offered, often with a single product being promoted more than others.

“The company uses a longtail strategy to sell a variety of products online.”

2. noun

A search term or keyword with low search volume, often used in targeted online advertising.

“The longtail keyword ‘rare book collectors’ attracted a niche audience with high conversion rates.”

3. noun

A species of animal that is rare or uncommon, especially in the context of conservation biology.

“The longtail bat is a rare species found only in a few regions of the world.”