Definitions

1. noun

The quality of being liked or acceptable by people; the capacity to be liked or to generate a positive impression.

“The actor’s likability on screen helped him become a household name.”

2. noun

A person’s charm or attractiveness, especially in a social or romantic context.

“Her likability made her a popular guest at parties.”

3. noun

The extent to which something is liked or accepted by a particular group of people.

“The product’s likability in the target market was a key factor in its marketing campaign.”