idea

/ˈaɪdə/

Definitions

1. noun

a thought, concept, or notion, especially one that is original or inventive.

“She had a brilliant idea for a new business venture.”

2. verb

to form a mental image or concept of something.

“Can you idea what that new product is meant to be?”

3. verb

to suggest or propose something, especially in a creative or innovative way.

“He was tasked with ideating new marketing strategies for the company.”

Synonyms

  • concept
  • notion
  • plan
  • scheme

Antonyms

  • fact
  • reality