fetishize
/fɛtɪˈsaɪz/Definitions
1. verb
to attribute excessive or irrational importance or value to something, typically as a result of psychological or emotional factors.
“The media has fetishized celebrity culture, portraying it as an unattainable ideal.”
2. verb
to make or treat something as a fetish, especially in a way that is considered obsessive or irrational.
“Some people have been accused of fetishizing certain objects, like luxury cars or designer clothing.”