blazon
/ˈbleɪzən/Definitions
1. noun
a large flag or banner, especially one carried by a knight or nobleman as a symbol of their coat of arms.
“The knight rode into battle with his blazon proudly displayed on his shield.”
2. verb
to display or advertise something prominently, especially something such as a coat of arms or a motto.
“The city blazoned its motto on the side of the town hall.”